The 2024 TITAN Health Awards have awarded Spark Social a Gold in the Social Media - Employee Engagement category. The award program celebrates and recognizing the extraordinary achievements in Healthcare Advertising & Marketing, honoring those who have successfully harnessed the power of communication to influence and enhance the healthcare industry.
Spark Social has been recognized for its work in driving employee advocacy with Suvoda. Spark’s objective extended beyond merely enhancing their social media footprint; it aimed to empower their employees to become vocal brand advocates on their personal networks. The strategy was a two-fold approach that led with patient-first storytelling, supported by a highly structured and informative Employee Advocacy Program.
Since the end of 2022, Spark Social have taken Suvoda’s brilliant yet complex offering and transformed it into an array of social media content that has significantly increased their online presence. Suvoda’s employees have also been empowered to share their industry-leading knowledge and expertise which also helps them build their professional profiles. The campaign yielded impressive results, including a 1,700% increase in clicks, 30% increase in LinkedIn folder growth and a 4.5% increase in engagement.
The TITAN Health Awards undertakes its purpose in recognizing and honoring exceptional executions of creative advertising, marketing, designs, products, services and excellence coming from healthcare professionals from all parts of the world. Seeking the highest achievements in all healthcare-incorporated industries, the award strives to honor evolving qualities of the global health industry.